Our Projects/Motabaqah Trading

Motabaqah Trading -Corporate Website

Corporate Website

Motabaqah Trading hero

Overview

A modern B2B platform forTest & Measurement

Motabaqah Trading Company (MTC) delivers Test & Measurement, ICT & Emerging Tech, Calibration, and Industrial Instrumentation across Saudi Arabia, UAE, Qatar, Kuwait, Bahrain, Oman, and Pakistan. Their website needed to handle thousands of products, nested categories, partner brands, regional offices, and quote requests — without slowing the marketing team. We built a scalable WordPress architecture with Elementor Pro templates, ACF-driven content models, advanced product filters, and Mailchimp form integrations.

Client

Motabaqah Trading Company (MTC)

Category

Corporate / B2B Website

Industry

Test & Measurement · Aerospace & Defense · Telecom

Stack

WordPress · Elementor Pro · ACF · Mailchimp

Motabaqah Trading overview

Challenge

Scaling one site across amassive product ecosystem

Motabaqah manages a huge Keysight and partner catalogue, multi-country presence, supplier pages, events, and a resource library. They needed a CMS marketing could own — without losing filter performance, SEO structure, or reliable lead capture across GCC and Pakistan.

Approach

Custom WordPress architecture built forengineers and marketers

We delivered reusable Elementor Pro templates, modelled products/suppliers/divisions with ACF custom post types and taxonomies, implemented advanced product filtering for deep catalogues, and connected RFQ, contact, and newsletter forms to Mailchimp for regional lead routing.

Impact

One digital front door forevery GCC office

From Riyadh to Abu Dhabi, Dammam, Jeddah, Kuwait, Oman, Bahrain, and Pakistan — Motabaqah now presents clear divisions, searchable products, trusted partners, and every quote request captured in one connected experience.

Motabaqah Trading impact

Feature 01

Built for deepproduct catalogues

Custom post types and taxonomies power product hubs across instruments, emulators, RF, and more. Advanced filtering (search, product type, nested categories, sort) helps engineers find the right Keysight-aligned solution across thousands of SKUs.

Product catalogues

Feature 02

Elementor Pro templates forevery division

Dedicated experiences for Test & Measurement, ICT & Emerging Tech, Calibration & Repair, and Industrial Instrumentation. Marketing can update messaging, partner logos, and CTAs through Elementor without touching code.

Division templates

Feature 03

Mailchimp-connectedforms

Request-for-quote, contact, and newsletter forms are wired to Mailchimp so every enquiry reaches the right list. Lead capture stays reliable across regional offices and campaigns.

Mailchimp forms

Tools

Tools &Technologies

Front End

  • WordPress
  • Elementor Pro
  • Custom CSS / JS

Back End

  • Advanced Custom Fields (ACF)
  • Custom Post Types
  • Custom Taxonomies

Third Party

  • Mailchimp
  • Product filtering
  • Forms / RFQ integration

Final Product

From enquiry to quote — one connected experience

Motabaqah Trading now runs a modern B2B website that mirrors how their engineers sell: clear divisions, searchable products, trusted partners, events and resources, and every quote request captured and synced through Mailchimp. The platform matches their role as the GCC's trusted Keysight and test-equipment partner.

Motabaqah Trading final product

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